Parlance is content software for public companies. Not a chatbot. Not a CustomGPT. A full operating system — voice-trained on your writing, with persistent memory, a file system for your strategy, and an agent that researches your industry and drafts what's next. All voice-matched. All on strategy. Without the enterprise overhead.
Most AI tools generate the same paragraph for everyone. Parlance generates the paragraph you would have written.
A CustomGPT is a saved prompt. Parlance is software. It has a file system for your strategy docs, voice profile, reference library, and house rules. Memory carries across sessions — it remembers what you rejected last month and stops suggesting it. The longer you use it, the more it sounds like you. An LLM or custom GPT is the same on day 1 and day 100. Parlance compounds.
Parlance doesn't wait to be prompted. It monitors what you've published, tracks which posts moved which metrics, researches your industry, watches what competitors are saying, and surfaces what to write next — backed by your strategy doc. You wake up to a prioritized backlog. Review, edit, approve. The drafts are already voice-matched.
Reg FD-aware. No stock-promotion phrasing. No specific deal disclosures until they're announced. The built-in house rules engine catches what you'd otherwise catch in review — before the draft hits your desk. Counsel doesn't have to rewrite. Auditable change log on every published piece.
One brief becomes a blog post, an investor update, an X thread, a LinkedIn post, an ActiveCampaign email. All voice-consistent. All on strategy. Push to Typefully, WordPress, or your IR website directly. Re-version when the news changes — downstream channels update on confirmation.
I run Onfolio, a publicly traded holding company that acquires and operates online businesses. We have a small team and an active investor audience. I write most of our content myself — quarterly letters, deal explainers, strategy posts, the things investors actually read. It takes hours every week.
I tried every AI content tool on the market. Jasper produced corporate slop. Generic ChatGPT had no idea what voice I write in or what I can legally say. And the enterprise IR platforms — Q4, IRWIN, Notified — were designed for IR directors at S&P 500 companies buying through procurement. Not for me.
So I built Parlance. It ingests my writing, my strategy docs, my compliance rules, and the things I've already published — then drafts what I would have written, if I'd had the time. I'm opening it up to a small group of other public-company operators who have the same problem.
Tell me about your company and what you're trying to publish. I review every request personally and respond within 48 hours. — Dom